Brainstorming

We start from a meeting with the writer, producers or artist representatives to will discuss the vision, the purpose, a publishing strategy, available resources, target platforms and demographics and a budget in order to assess how to achieve the final concept.

The Treatment

A treatment is in essence a proposal with the final concept laying out the final story or the theme, the look and feel, design concept, execution strategy and estimated budget.

Pre-Production

There will be an opportunity to make adjustments to the final concept, resources and budget. At this stage the final budget, the final concept and budget will be locked in for licensing, contractual and scheduling finalization.

Production

Producing all the footage can take anywhere from 1 day to months. At the end of this stage all the required media will be ready for post-production.

Post-Production

All final music videos & teasers are edited & color graded in house. We also render most CGI. At this stage we quality control and revise the media regarding concerns from the artist or their representatives.

Publishing

In the final stage we explore publishing and distribution options and opportunities. The strategy at this point can vary a lot based on the artist or band's method of engagement and level of popularity on different platforms.